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Narciso Rodriguez III is an American fashion designer of Cuban ancestry. Born in New Jersey, Rodriguez studied at fashion at the famous Parsons School of Design. Early work included freelancing for various companies in New York, and a brief stint at Anne Klein (under its then-director Donna Karan) as well as Calvin Klein.

This success led to the formation of the Narciso Rodriguez label, which introduced its first collection in 1997. Rodriguez won the Best New Designer awards from Vogue/VH1 and the Council of Fashion Designers in America.

Rodriguez launched his first fragrance, For Her, in conjunction with Shiseido's Beaute Prestige International Brand in 2003. The men's companion, For Him, was launched in 2007.