Maybelline

MYM Beauty is an official stockist of Maybelline New York.

From a small, family-owned business to the number one cosmetics company in America, Maybelline New York takes trends from the catwalk to the sidewalk, empowering women to make a statement, explore new looks, and flaunt their own creativity,individuality and diversity. Inspired by confident, accomplished women. Giving you scientifically-advanced formulas, revolutionary textures and up-to-theminute, trendsetting shades effortlessly, affordably, beautifully.

Maybelline New York combines technologically advanced formulas with on-trend expertise to create accessible cosmetics with a cool, urban edge and a spirited style. On MYM Beauty you will find some of their best formulas of foundations, conceal, mascaras and eyeshadow palettes!

Maybelline New York is the number one global cosmetics brand and is available in over 129 countries worldwide. Offering more than 200 products, Maybelline New York combines technologically advanced formulas with on-trend expertise to create accessible cosmetics with a cool, urban edge and a spirited style. Maybelline New York is the official sponsor of New York Mercedes-Benz Fashion Week.

In 1913, young Chicago chemist Thomas Williams had a dilemma. His older sister, Maybel, was in love with a man who was in love with someone else. Maybel Williams did her best with what was available—she used petroleum jelly on her lashes and brows to enhance them. Her brother decided to help her increase her allure by adding carbon dust to the petroleum jelly, which darkened her lashes and brows more dramatically. The product worked. In 1915, Maybel got her man and Thomas founded what would become the global industry giant, Maybelline, named after the bride and her favourite beauty aid.